Berendo Cold Infused Coffee: Leveraging Petainer for a Successful Launch

Berendo is a Canadian coffee company that has made its mark by innovating within the beverage market. With a strong focus on sustainability and quality, the company embarked on launching its B2B wet coffee line—which includes unique coffee and tea stouts. Founded by Lyse M. Daigle and Nathalie Dion, Berendo works with a government-accredited Agro Food Laboratory to ensure that every product meets the highest standards.

In search of an eco-friendly and cost-effective alternative to stainless steel kegs, Berendo turned to Petainer’s 20L one-way PET kegs to streamline their distribution from Montreal to markets as far as Vancouver.

The Challenge: High Return Costs, Sustainability & Logistics

Before discovering Petainer’s solution, Berendo faced several challenges that are common in beverage distribution:

• High Return Costs: Traditional steel kegs require significant capital investment and necessitate a complex system for tracking, retrieving, and sanitizing, especially over long distances.
• Sustainability Concerns: The cleaning of steel kegs demands large amounts of water and harsh detergents, which runs counter to Berendo’s commitment to environmental stewardship.
• Storage & Logistics: Heavy steel kegs take up valuable storage space and increase shipping costs over the 3,200 km route from Montreal to Vancouver.

The Solution: Petainer’s 20L One-Way PET Kegs

To overcome these hurdles, Berendo adopted Petainer’s 20L one-way PET kegs. This innovative packaging solution offered multiple benefits that aligned perfectly with the company’s sustainability and cost-saving goals. Key advantages included:

• Reduced Resource Use: Since Petainer kegs arrive pre-sanitized and do not require water-intensive cleaning, Berendo saves on both water and harsh chemicals.
• Lighter Shipping: Weighing roughly 10% of a traditional steel keg, the PET kegs are much easier and cheaper to transport, which is critical over long distribution distances.
• Eliminated Return Logistics: The one-way design allows empty kegs to be recycled on-site, eliminating the need for tracking and retrieving used kegs.
• Technical Support & Seamless Integration: Petainer’s expert support during the product development phase ensured that the wet coffee and tea stouts retained their freshness and flavor throughout transit.

Results: Minimised Environmental Impact

Implementing Petainer’s one-way PET kegs has delivered immediate and measurable benefits for Berendo:

• Lower Operational Costs: Eliminating the steel keg return process has reduced both capital expenditure and the ongoing maintenance burden.
• Simplified Logistics: The lightweight design has enabled easier handling and lower shipping costs, facilitating the efficient distribution of products from Montreal to Vancouver.
• Enhanced Sustainability: With a fully recyclable, one-way design, the environmental impact is minimised—aligning perfectly with Berendo’s eco-friendly values.
• Market Expansion & Product Innovation: Freed from the complexities of traditional keg management, Berendo is now able to explore new market opportunities and is preparing to test a kombucha stout as part of its expanding product pipeline.

Conclusion: A Sustainable Path to Growth

By partnering with Petainer, Berendo has successfully launched its B2B wet coffee business while reducing operational costs and environmental impact. The transition to one-way PET kegs has streamlined logistics, minimized resource usage, and allowed the company to maintain the superior quality of its innovative beverages.

Berendo’s success story demonstrates that sustainable packaging solutions can drive growth and enable brands to confidently expand into new markets while staying true to their eco-friendly commitments.